The book applies modern interpretation of marketing in tourism industry. The purpose of the book is to integrate the potential of Bulgaria as a tourist destination with European good practices and standards through a successful marketing strategy. Special attention is paid to the consumers behaviour, tourism market and the development of effective marketing mix in tourism. The topics and discussions on product, price and distribution policy are also analyzed. ... |
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Award-winning readers series of original fiction for learners of English. At seven levels, this impressive selection of carefully graded readers offers exciting reading for every student's capabilities. Secret agent Ian Munro is despatched to Penang to stop an assassination attempt on the Prince (a member of the British royal family, who is there on a state visit). Munro tracks down the paid assassin, identifies where and how the 'hit' will take place, but can he foil the assassination attempt in time? ... |
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Live Well, Make Money. ... Everyone should work for themselves. But don't cashflow forecasts, tax returns and P&Ls all sound a bit of a faff? Fear not: help is at hand. In Business for Bohemians, Tom Hodgkinson combines practical advice with laugh-out-loud anecdote to create a refreshingly candid guidebook for all of us who aspire to a greater degree of freedom in our working lives. Whether you dream of launching your own startup or profiting from your creativity in your spare time, Business for Bohemians will equip you with the tools to turn your talents into a profitable and enjoyable business. Accounting need no ... |
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The textbook presents consistently the basic concepts in general chemistry that relate to the types of chemical bonds binding atoms in organic molecules. Special attention is also paid to the structure, configuration and conformation of organic molecules, which are closely related to their biological activity. The material included in this textbook will facilitate English-speaking medical students in learning the material taught in the pre-clinical disciplines, such as Biochemistry, Pharmacology, Physiology and others. In addition, learning about the chemical properties of biologically important molecules and linking ... |
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Based on the story of Katherine Mansfield. Retold by Rosalie Kerr. ... "Oh, how delightful it is to fall in love for the first time! How exciting to go to your first dance when you are a girl of eighteen! But life can also be hard and cruel, if you are young and inexperienced and travelling alone across Europe... or if you are a child from the wrong social class... or a singer without work and the rent to be paid." By the book Set in Europe and New Zealand, these nine stories by Katherine Mansfield dig deep beneath the appearances of life to show us the causes of human happiness and despair. Classics, modern ... |
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The following course focuses on the basic aspects of the tourism destinations development, their characteristic features, specific development and management, as well as on their positioning and promoting. DMOs have particular significance in the terms of modern requirements to destination management, their models and management practices are essential for the development of tourism at the meso and macro level. Because the focus of the training course are the economic universities where tourism is studied, attention is not paid on highlighting the natural and anthropogenic resources of the destinations, but on the good ... |
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Книга 1 от поредицата "Bulgarian Academic Monographs". ... The book is a comprehensive crystallogenetic overview on the morphology of minerals based on the authors’ original ideas. Current theories of crystal growth are briefly dealt with, attention being paid to the classical layer-by-layer and dislocation mechanisms. The modification of crystal forms of the most important rock-forming and ore-forming minerals, presented by their principal crystal habits, is checked by both observation in their natural occurrences and laboratory experiments. Crystal growth by accretion of clusters and/or submicroscopic ... |